I feel comfortable grouping these social networks together. To me they are all basically doing the same thing under the same premise. I mean there maybe subtle differences, but that’s pretty much where it ends. If you disagree with my assessment, feel free to email me and explain where I have erred.
These networks all work at building a social network through various means. After you join you allow them to access your email address book. That address book is scanned to determine if any of your contacts are already members of the network. If they are you can send them an immediate invite. Second, you send out invitations via email to those who are not already on the network to ask them to join. Then you begin the tasks of posting albums and photos, notes, wall posts, greeting cards, post cards, video. Then you join discussion groups and fan pages. From your group you can again post pictures in albums, send invites, provide updates and start discussion. There are also many, many applications for anything you can imagine. Sending a hug, drink, plant to having a snow ball fight (all virtually, of course). Every action you take is logged and noted creating a “News Feed” this enables your friends and networks to follow you and do the same; check out your new photos and the photos you have commented on; wish the same people happy birthday and more.
Facebook was founded on February 4, 2004, here is what the Facebook website says about itself and I am sure the other referenced networks say something similar about themselves, too.”Facebook gives people the power to share and makes the world more open and connected.
Millions of people use Facebook everyday to keep up with friends, upload an unlimited number of photos, share links and videos, and learn more about the people they meet.”
All of these networks have also become part of the myriad of Internet Marketing tools. What does that mean in exactly and how can it be used?
On his blog, Paul Isakson talks about how we should leverage social marketing and that the way we should do that is to, “Do Something Worth Talking About.”
One example of this was suggested by one commenter simply named sandwich,
“I like the way Gibson Guitar put videos on their website, giving teaching lessons. Lovely example of them doing something interesting - http://www.pauldervan.com/2008/04/be-interesting.html”
So go out there and “Seize the day “with your social network and do something worth talking about!